Chisholm Plumbing and HVAC
Success Story
Plumbing and HVAC · One-Off Campaign, Returned for Ongoing Work
They Hired Us for a Giveaway. They Came Back for the Brand.
A one-off promotional campaign that turned into foundational content and ongoing social.
Overview
Chisholm first brought us in for a single campaign: content to promote a giveaway. It worked well enough that they came back for the bigger job of building the brand itself. That second engagement covered foundational content and ongoing social built to establish authority in a category where homeowners are actively looking for someone they can trust.
Giveaway Campaign
A focused one-off content push to promote the giveaway and drive awareness of the brand. Short timeline, clear objective, and a straightforward test of whether we could deliver.
Foundational Brand Content
Brand film and photography establishing the team and the standard of work. Trades live and die on trust, and a homeowner deciding who to let into the house is making a character judgment before a technical one.
Social Content
Ongoing social content built to demonstrate authority and show the actual results the team delivers. Showing the work is the most efficient trust-building tool a trades business has.
Results
A single-campaign client became an ongoing content partner, with a brand library and social presence built to establish authority with homeowners in their service area.
Services delivered
Campaign Content
Brand Film
Brand Photography
Social Content
