Most agencies build your brand and leave. We build it, then we run it.
Growth Partnerships & Pricing
A one-time Foundation to build your brand right, then a monthly partnership to run it. Real prices below. No mystery quotes.
First we build the foundation. Then we run the engine.
Most marketing fails because it runs before there’s anything solid to run. We do it in the right order. We build your Foundation first (your strategy, your brand, your anchor content), then we run it every month across content, social, ads, and search. Built, then run. That’s the whole difference.

Step 1:
The Foundation / Brand Builder
$7,500 one-time
Before we run anything, we build the base. It’s technically optional, but we’ve yet to work with a business that didn’t need it, and we won’t pour ad spend or content onto a shaky foundation. Getting this in place first is what sets you (and us) up to win.
What’s included:
Brand Clarity Guide
Your strategic foundation (what you do, why it matters, your differentiator, your ideal client, your messaging and voice).
Visual Direction Guide
Your visual system, so nothing ever drifts off-brand.
Baseline “before” report
Your documented starting point, so we can prove what changes (most agencies never give you this).
Foundation shoot + brand film
Your evergreen anchor content.
Lead-capture setup (ManyChat) + ad account setup
Do it as a standalone project, or roll it into an ongoing partnership and we’ll amortize the cost across your term. If you cancel early, the remaining Foundation balance is due.
Step 2:
Choose your Growth Partnership
Once the foundation is set, pick the engine that matches your goals.
Three-month minimum, six months recommended (that’s when it compounds).

ESTABLISH ($3,500/mo)
The organic growth engine.
- Monthly strategy + sync call
- Content shoot every other month
- Organic social: 3 to 4 posts a week, plus 2 stories
- Community engagement and nurture
- Monthly performance report

EXPANSION ($6,800/mo)
Most Popular
Put reach behind everything you’ve built. This is where your content and brand strategy get leverage. Same strong foundation, now amplified: paid ads put you in front of more of the right people, and SEO and AEO make sure they find you when they search or ask AI. You’re not paying for more shooting here, you’re paying to make what you already have work harder and reach further.
Everything in ESTABLISH, plus:
- More content: 4 to 5 posts a week, plus 3 stories
- Paid ad management, for reach (ads live within 10 days)
- SEO and AEO, to get found in search and AI

DOMINATION ($9,800/mo)
Maximum output and visibility.
Everything in EXPANSION, plus:
- Monthly content shoots (highest volume)
- Top posting cadence: 5 to 6 posts a week, plus 5 stories
- Priority SEO and AEO
- AI performance tracking
- Highest ad investment (ads live within 10 days)
Optional: Website Build
($5,500 one-time)
Need a new site? We build a strategy-led, conversion-focused website: copy, a content shoot, and the full build. It’s a separate, optional piece. Not everyone needs one, so we only add it when you do.
How it works:
Strategy Call.
We learn your business and recommend the right foundation and tier.
Build.
We run the Foundation and get everything in place.
Run.
Your monthly partnership goes live and compounds from there.
When ads are part of your plan, they’re live within 10 days. That’s our commitment.
Don’t take our word for it.
Questions, answered.
How much does Top Shelf Media cost?
Growth Partnerships run monthly in three tiers: ESTABLISH at $3,500/mo, EXPANSION at $6,800/mo, and DOMINATION at $9,800/mo. Most clients also start with a one-time Foundation (Brand Builder) at $7,500.
What is the Foundation, or Brand Builder?
A one-time $7,500 engagement that builds your brand base before anything runs: a Brand Clarity Guide, a Visual Direction Guide, a baseline report, a foundation shoot, a brand film, and lead-capture setup. It can stand alone or roll into a partnership.
Do I have to buy the Foundation?
It’s technically optional, but we recommend it for nearly every client and won’t run ads or content without a solid foundation in place.
Is there a minimum commitment?
Growth Partnerships have a three-month minimum. We recommend six months, because that’s when results compound.
How fast do ads go live?
When ads are part of your plan, they’re live within 10 days.
Do you offer one-off projects?
Yes. The Brand Builder and the Website Build can both be done as standalone one-off projects.
